Random slugs vs custom aliases
Custom aliases are more memorable, more trustworthy, and easier to say aloud.
Without custom alias
shortfy.co/xK9z2B
With custom alias
shortfy.co/spring-sale
Without custom alias
shortfy.co/3mP7qR
With custom alias
shortfy.co/book-a-call
Without custom alias
shortfy.co/8nL2vW
With custom alias
shortfy.co/our-menu
Without custom alias
shortfy.co/5kX4jY
With custom alias
shortfy.co/download-app
Everything that comes with custom aliases
Choose any slug
Pick any available short code for your link: shortfy.co/launch, shortfy.co/demo, shortfy.co/offer. If it's available, it's yours.
Full click analytics
Every custom link tracks total clicks, a 30-day chart, top referrers, and on Pro: country, device, browser, and OS breakdowns.
QR code included
Generate a downloadable QR code for any custom alias — perfect for print, packaging, or in-store displays.
Set an expiry date
Custom aliases can expire automatically — useful for sale links, temporary access, or event promotions.
Create via API
Create custom-alias links programmatically via the Shortfy REST API. Set the alias field in your POST request.
Instant availability check
Type your desired alias in the link creation form and Shortfy checks availability instantly before you save.
When to use custom aliases
Branded marketing campaigns
shortfy.co/summer-sale looks intentional and professional. Random slugs look like a bot generated them — custom aliases build trust.
Social media bios
Your Instagram or LinkedIn bio link is prime real estate. A branded alias is memorable and can be mentioned verbally in videos or podcasts.
Business cards and print
shortfy.co/yourname or shortfy.co/book-me is easy to type or say. Random slugs on business cards are unusable.
Internal team links
Create shortfy.co/hr-handbook, shortfy.co/onboarding, or shortfy.co/weekly-standup for links your team uses regularly.
Calls to action in content
Tell viewers 'visit shortfy.co/free-trial' in a video or podcast. A clean alias converts better than a complex URL people can't remember.
Create your first branded link
Custom aliases are available on the Pro plan starting at $9/month. Start with a free account and upgrade when you're ready.